South Korean actor Lee Min Ho has joined hands with 11street to launch a donation campaign. The 28-year-old City Hunter star is holding an online fundraising campaign to raise donations for Spastic Children's Association of Selangor and Federal Territory (SCAS&FT).
Fans of Min Ho can buy his apparels online till 31 March. The proceeds from the sale will be used to buy new physiotherapy equipment such as wheelchairs and wall-frames.
"Cerebral palsy is a disorder that many people talk about but few understand. Though many are familiar with the term, there are a lot more about the disorder that people fail to recognize, especially the struggles of providing these special kids with the best treatment they deserve," Min Ho, who is 11street's official brand ambassador said.
"The charity sale will help to provide these children with equal opportunities and a better life, and one day dismiss the misconception of a child born with cerebral palsy or other disabilities will have difficulty adapting to the world," he added.
Adding on, Chief Executive Officer, Hoseok Kim said that the company is conducting the sale for a good cause. He said: "Even with less than a year's operation, 11street is continuously seeking for ways to contribute back to society. We at 11street emphasize on the culture of paying-it-forward to celebrate a better society. The donation to SCAS&FT is to ensure that these families with special needs children are given the assistance they deserve by investing in their rehabilitation programme that focuses on the children's mobility training, muscle strength and coordination as well as improving their joint movements."